Digital Marketing Certification Online PLUS Course - Online Self Paced

OVERVIEW

Our Digital Marketing Certification PLUS course is an online comprehensive course with Digital Marketing Certification and Guaranteed Internship Placement. This gives you an opportunity to gain valuable work experience and have relevant experience in any industry as Digital Marketing Professional.

Digital Marketing has undergone wide transformation with the introduction of new technologies and modern techniques. Role of a successful Digital Marketing professional demands multi-lateral skills encompassing knowledge of Social Media Marketing to appreciation of or abilities to work major online marketing channels. Digital Marketing managers of future will spend much more time on implementing marketing strategies across the major online marketing channels.

Our training will prepare you to be job-ready by introducing you to all major functional areas of Digital Marketing and help you become a Certified Digital Marketing Professional

Our excellent in-class training on Digital Marketing helps you to become Certified Digital Marketing Professional and take Job Interviews HEAD ON and .

• RESUME CRITIQUING & INTERVIEW PREPARATION
• MOCK-UP INTERVIEW
• 100% GUARANTEED INTERNSHIP PLACEMENT *
• Earn professional training by Digital Marketing experts from the industry.
• DIGITAL FOOTPRINT & Social Media Profile Analysis to enhance your EMPLOYABILITY
• We market your resume to companies across North America whom we partner with for placements, as and when positions become available.
• One FREE EXAM VOUCHER included for Digital Marketing Professional Certification

*Conditions Apply

COURSE TYPE: Online Self Paced Course

• All classes are Self-Paced Asynchronous with no instructors involved.
• For the internship after course completion, it will be live Project Manager supervised sessions.

START DATE: Once you enroll, we can get you started in 5 to 7 Business Days

AUDIENCE PROFILE: Meant for any aspiring professional who wants to build a career as a Certified Digital Marketing Professional..

PRE-REQUISITE: No Pre-requisite required

DURATION:  

• All classes for the Course are Self-Paced Asynchronous with no instructors involved.
• For the internship after course completion, it will be live Project Manager supervised sessions.

PLACEMENT: We have partnered with several THE US companies to market your resume. Guaranteed Internship Placement is for 8 weeks, Conditions Apply.  While our students do get paid internship placements, we can only guarantee unpaid internship for 8 weeks.

COURSE FEE INCLUDES:

• 180 Days online course access
• ONE FREE Exam Voucher for Digital Marketing Professional Certification
• High quality concept videos
• Engaging case studies
• Full-length simulated exam
• Chapter tests
• Study guides and podcasts
• Access courses on phone and tablet (Android and iPhone)
• Upon successful completion of the Certified Digital Marketing Professional online certificate by SMstudy.

ONLINE CERTIFICATION EXAMINATION FORMAT

An online proctored exam will be conducted at the end of the course for certification. The exam format is as follows:

• Multiple Choice
• 100 questions for the exam
• One mark awarded for every right answer
• No negative marks for wrong answers
• 120 minutes duration

LEARNING OUTCOME:

• Students will be able to define all marketing activities that use electronic devices connected to the internet to engage with customers (e.g., computers, tablets, smartphones).
• Certified Digital Marketing Professionals are facilitators who ensure that well-planned digital marketing strategies are in place to satisfy the targets set by the Marketing Strategy.

COURSE HIGHLIGHTS:

Introduction:

• A Brief History of Digital Marketing
• Corporate Strategy Overview
• Aspects of Sales and Marketing
• Levels of Sales and Marketing Strategy
• Marketing Strategy Overview
• Digital Marketing Overview

Understand and Evaluate Digital Marketing (DM) Channels

• Understand Available DM Channels
• Evaluate DM Channels

Plan and Develop DM Channels

• Plan and Develop Website Channel
• Plan and Develop Mobile Channel
• Plan and Develop Social Media Channel

Optimize Website

• Optimize Website for Reach
• Optimize Website for Relationship
• Optimize Website for Reputation

Optimize Mobile/Tablet/Devices

• Optimize Mobile Site and App for Reach
• Optimize Mobile Site and App for Relationship
• Optimize Mobile Site and App for Reputation

Optimize Social Media

• Optimize Social Media for Reach
• Optimize Social Media for Relationship
• Optimize Social Media for Reputation

Other Important Elements of DM Channels

• E-mail Marketing
• Web Analytics
• Search Marketing
• Popular Social Media Platforms
• Affiliate Marketing
• Search Engine Optimization